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Campaign Timeline

august 1-september 27 | CAMPAIGN PREP

Use the month of August and first three weeks of September to prepare for the campaign (and rally your chapter volunteers to participate if you’re a chapter Campaign Lead!).

  • FOR CHAPTERS & CHAPTER MEMBERS:

    • Review the PH Workshop: ______

    • Designate a HEAL Week Campaign Lead within your chapter to champion the planning and execution of HEAL Week 2019

    • Make sure that your chapter’s 2019 annual fundraising page is created (scroll to the bottom and search/view all to see if you already have one before creating a new page)

    • Prepare your outreach list to include past donors and prospective donors

    • Customize email templates and schedule for sending during the campaign

    • Plan your chapter’s social media content during the campaign week

    • Start posting countdown and teasers during the weeks leading up to the campaign

  • FOR AMBASSADORS:

    • Make sure that your 2019 annual fundraising page is created (scroll to the bottom and search/view all to see if you already have one before creating a new page)

    • Prepare your outreach list to include past donors and prospective donors

    • Customize email templates and schedule for sending during the campaign

    • Plan your social media content during the campaign week

    • Start posting countdown and teasers during the weeks leading up to the campaign

  • FOR VOLUNTEER PEER-TO-PEER FUNDRAISERS:

    • Create a HEAL Week fundraising page

    • Prepare your outreach list to include immediate and extended family first, then close friends, social media network, community partners, etc.

    • Customize email templates to share WHY you’re fundraising for HEAL Week to support Project HEAL

SEPTEMBER 27-29 | camp HEAL*

If you or part of your chapter is attending Camp HEAL at Camp Colby in Southern California, you can use any free time to sync up on your final HEAL Week plans!

For more information on Camp HEAL, please visit our registration and information page.

SEPTEMBER 29-OCTOBER 5 | HEAL WEEK

It’s go time! Send out your campaign materials to your closest network first, and then use the week to share the message of HEAL Week far and wide. Feel free to check in with Project HEAL national staff if you have any questions or need support throughout HEAL Week! Together, we know that we can raise the $15,000 needed to keep supporting others through recovery.

OCTOBER 6-14 | thank donors

After the campaign ends, it’s important to personally thank all of the donors that supported you or your chapter’s fundraising goal. Send an email, handwritten card, or make a phone call - the important part is that they know your gratitude for their support!